Short code (SC) is a 5 digit number which uses both push and pull technology to send and receive the messages. Short code is short in length and easy to remember. The short code is unique to each operator.

Short codes are used for buying some content, voting on TV programmes, interacting with a help menu, listening to mobile radio, and a host of other services. Telecom operators, VAS service providers and TV channels use Short Codes for generating revenue.


  • Short in length, hence easy to remember, Interactive tool (Push and Pull).
  • Gives the information as per the demand.
  • Web based interactive interface to manage real time.
  • Free Auto reply Message.
  • Customize welcome message as per your requirement.
  • Create unlimited sub keywords
  • Set sms alert against on each received request (SMS FWD) (its chargeable SMS)
  • URL Forward option by GET/ POST method to respond customize message dynamically ( URL FWD/ HTTP API)
  • Customize response using .CSV file without developing own program with DB to send customize response to end user.


SMSC Center is highly useful as a communication interactive tool for m- commerce.

Customer Pull

Today’s customer plays a vital role in enhancing the business of any industry vertical. The customer is well educated and alert. The customer uses latest technology for fetching the vital information from enterprises instantly.

  • The m-commerce is based on push and pull technology. Customers create inquiry on account balance, EMI cuts, interest rates, new banking policies etc. from banking sector and get instant reply by Pull Zone facilitation.
  • The customers need market updates (stock brokers) for their daily up and downs of business.
  • The students pull the result, feedback, holiday list, syllabus etc. from an Institute.
  • The doctors, patients pull information on OPD hours, doctors availability etc. in healthcare vertical.
  • The TV, radio, print media viewers pull the information on the promoted keywords.
Workforce Pull

The workforce from junior to CXO level needs Push Zone for pulling the information on demand.

  • The employees inquire about leaves, holidays, policy, PF, ESI number, income tax cut, attendance, incentives etc. from HR and Finance department.
  • The sales force in the field inquires for critical information required from corporate for deal closure.
  • The CXO level employees pull the critical MIS on the project anytime and anywhere.
Business Pull

The mantra to lead in the business is to interact and serve customer at a faster rate.

  • The enterprises of all industry verticals pull the information via polling, voting, contests and quizzes for new product launch.
  • They collect the feedback on new product, brand recognition market survey
Stakeholders Pull

The stakeholders, vendors, dealers distributors keep themselves informed by pulling the information from enterprises at right time to lead in the market.

  • Stakeholders pull the information instantly from anywhere about the business status.
  • Vendors inquire about the product’s availability in warehouse proactively to serve the customers fast.
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